Working together to create a Scotland which promotes health and wellbeing. A Scotland where healthy food and physical activity are easy, acceptable, affordable and sustainable for all.

New video: Adverts, Adverts Everywhere

In the spring and summer of 2023, the Alliance, in partnership with CRUK and the MRC/CSO Unit at the University of Glasgow, held focus groups with young people aged 11-16 in the Glasgow area about their daily experiences with food marketing. The young people took pictures of and discussed the marketing they see in their daily lives. The takeaway: food marketing is everywhere, all the time, and focussed on foods high in fat, sugar, and salt.

Together with the young people and media production group Media Co-Op, we created a video so their voices could be heard by MSPs and other key policymakers.

Watch it here.

The findings have also been captured in a report.  Read it here

If you want to #EndJunkFoodAdvertising, share the video via social media (tag us @soa_tweets) or write to your MSP.

Who are the Scottish Obesity Alliance

The Scottish Obesity Alliance brings together organisations to collectively advocate for improved policy and practice on obesity prevention in Scotland. Read more...